Cultivating stakeholders is a critical part of event management. This application activity covers the following four-stage process for involving stakeholders in an event: identification of stakeholders, classifying stakeholders, assessing stakeholders, and maintaining stakeholders. A case study is provided for students to apply to cultivating stakeholders in an industry example.

In the market segmentation of festival attendees’ application activity, students will review a mini-lecture material related to market segmentation, target marketing, and event positioning. Students will then apply the concepts of marketing segmentation, target marketing, and event positioning by analyzing data collected from an international music festival to establish the target market of the international music festival.

Risk management is a critical part of event management. This worksheet covers definitions of the key aspects of risk management and the steps taken by event management in creating a risk management plan. A case study is provided for students to apply the risk management process in an industry example.

Sponsorship management is activities that an event organization engages in to secure support from sponsors and manage the interests of sponsors at the event. The organizer and sponsor are jointly interested in successfully operating events for their mutual benefit. This section provides an overview of sponsorship management for events. The differences between sponsorship and advertising were compared for their strengths and weaknesses. The sponsorship management of a social event was discussed from the prospective from the perspective of organizers and sponsors. A case study on an LGBT+ event provided a case problem for how to construct a social media sponsorship package.

Volunteer management is an integral part of any event that relies on volunteer contributions. Managing volunteers for events is related to three related domains: events, human resources, and volunteering. Each of the domains is discussed for its relation to volunteer management in the context of a sporting event. The practice of managing volunteers is considered in terms of its phases. A real-life case is provided so that students can apply their understandings of volunteer management in resolving the case problems.

Financial management helps an event planning operation to achieve a profitable future in the competitive business environment. Astute financial management involves securing, allocating and controlling financial resources held by the operation. Good budgeting practices ensure a successful outcome of an event that meets financial objectives. A real-life case study is provided for students to apply financial management principles.

In Massachusetts, Manchester-by-the-Sea's wastewater treatment plant is located right on the coast. The town's water utility is working with the EPA's Climate Ready Water Utilities program to consider its adaptation options.

The author's goals in writing Exploring Business were simple: (1) introduce students to business in an exciting way and (2) provide faculty with a fully developed teaching package that allows them to do the former. Toward those ends, the following features are included in this text:1- Integrated (Optional) Nike Case Study: A Nike case study is available for instructors who wish to introduce students to business using an exciting and integrated case. Through an in-depth study of a real company, students learn about the functional areas of business and how these areas fit together. Studying a dynamic organization on a real-time basis allows students to discover the challenges that it faces, and exposes them to critical issues affecting the business, such as globalization, ethics and social responsibility, product innovation, diversity, supply chain management, and e-business.2- A Progressive (Optional) Business Plan: Having students develop a business plan in the course introduces students to the excitement and challenges of starting a business and helps them discover how the functional areas of business interact. This textbook package includes an optionalintegrated business plan project modeled after one refined by the author and her teaching team over the past ten years.3- AACSB Emphasis: The text provides end-of-chapter questions, problems, and cases that ask students to do more than regurgitate information. Most require students to gather information, assess a situation, think about it critically, and reach a conclusion. Each chapter presents ten Questions and Problems as well as five cases on areas of skill and knowledge endorsed by AACSB: Learning on the Web, Career Opportunities, The Ethics Angle, Team-Building Skills, and The Global View. More than 70% of end-of-chapter items help students build skills in areas designated as critical by AACSB, including analytical skills, ethical awareness and reasoning abilities, multicultural understanding and globalization, use of information technology, and communications and team oriented skills. Each AACSB inspired exercise is identified by an AACSB tag and a note indicating the relevant skill area.4- Author-Written Instructor Manual (IM): For the past eleven years, Karen Collins has been developing, coordinating and teaching (to over 3,500 students) an Introduction to Business course. Sections of the course have been taught by a mix of permanent faculty, graduate students, and adjuncts.

After 90 percent of the town was damaged or destroyed by a tornado, Greensburg, Kansas, and Kiowa County Memorial Hospital developed a Long-Term Community Recovery plan to rebuild for resilience.

Trees within a city can help reduce urban heat, control stormwater, and provide habitat to local wildlife. As climate conditions change, a Chicago group is working to enhance its urban forest so that the city can continue to receive these benefits.

Interviewees gather to discuss the role of government in changing Open policy and what opportunities and challenges emerge from this change. They first discuss the current status of the Open policy arena and how it represents an evolution of change. Some describe a path for the future of Open. The interviewees go on to discuss the role of government and forces beyond higher education that help shape the Open ecosystem. They conclude the conversation by sharing ideas on how these policy activities will affect OER initiatives over the next several years. Reflect on the desired outcomes of this video series that were introduced under page.

Lying directly south of New Orleans on Louisiana’s coast, Grand Isle often bears the brunt of strong waves and storm surge in the Gulf of Mexico. To protect this town and inland parishes from flooding, engineers constructed a first line of defense.

Faced with the potential of a large expense related to water quality, the Portland (Maine) Water District performed a thorough analysis of their options. Their choice came down to making an investment in conservation or concrete.

The Group Dynamics of a School Project was developed in order for students to learn about group dynamics through acting out the roles of five diverse post secondary students trying to complete a group project. Key elements of group dynamics are portrayed including conflict, leadership skills, groupthink, group climate, microaggressions and more. Each scene contains a short script to be read out loud, a prompt for improvising an ending, discussion questions, and key takeaways. Students come away with a better understanding of the theories behind group dynamics, increased self awareness, and a better understanding of other group members.

When smoke from wildfires swirls around health care facilities, prepared hospitals in California and Colorado use air quality tools to keep the indoor environment safe for patients and staff.

If you have found yourself searching for, adapting or creating materials for your heritage classes because of a lack of readily available commercial resources, this site is for you!

The combined heat and power system at Greenwich Hospital in Connecticut kept the lights on through Hurricane Sandy, and the system continues to support community resilience.

A regional conservation partnership in Massachusetts needed to update their approach to evaluating land acquisitions. Adding the complexity of climate change to their map helped resolve their vision.

Paul Tyndall, English instructor at KPU, introduces the critical commentary surrounding Marilynne Robinson's award winning novel Housekeeping, considered one of the most brilliant debut novel's in contemporary fiction.