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Business and Marketing Education

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Accounting Principles: A Business Perspective
Unrestricted Use
CC BY
Rating
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Uses annual reports of real companies to illustrate many of the accounting concepts in use in business today. Gaining an understanding of accounting terminology and concepts, however, is not enough to ensure your success. You also need to be able to find information on the Internet, analyze various business situations, work effectively as a member of a team, and communicate your ideas clearly. This text was developed to help you develop these skills.

Subject:
Accounting
Business and Marketing Education
Material Type:
Textbook
Provider:
BCcampus
Author:
James D. Edwards
Roger H. Hermanson
Date Added:
09/07/2023
Advanced Professional Communication
Conditional Remix & Share Permitted
CC BY-NC-SA
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This open textbook supports the learning outcomes of Fanshawe College’s Advanced Professional Communications curriculum (COMM 6019). This resource is designed to guide college students in advancing their existing skills in communication by using a principled approach to business communication for managerial and leadership success in the modern workplace.

Subject:
Business and Marketing Education
Material Type:
Textbook
Provider:
eCampusOntario
Author:
Andrew Stracuzzi
Arley Cruthers
Cristina Ionica
Melissa Ashman
Ontario Business Faculty
University of Minnesota
eCampusOntario
Date Added:
08/24/2021
Aggregate Demand
Conditional Remix & Share Permitted
CC BY-NC-SA
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Understanding how aggregate demand is different from demand for a specific good or service. Justifications for the aggregate demand curve being downward sloping

Subject:
Business and Marketing Education
Finance
Material Type:
Lesson
Provider:
Khan Academy
Author:
Khan Academy
Date Added:
09/22/2013
Airbnb Before, During and After COVID-19
Unrestricted Use
CC BY
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This book explores how Airbnb has developed from its early days as a niche accommodation provider to the alternative traveller segment to a mainstream booking platform for short-term accommodation and other travel-related services. Every chapter discusses three distinct periods of time: the time before, during and after COVID-19. The pandemic has disrupted Airbnb’s growth and expansion trajectory, leading Airbnb to focus once again on the key to its success: local communities.

Subject:
Business and Marketing Education
Material Type:
Textbook
Provider:
University of Queensland
Author:
Sara Dolnicar
Date Added:
06/28/2021